The Responsibility Behind A Crypto Lender’s Asset List By Cointelegraph

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Crypto lenders are the institutions between consumers and the wild, blockchain-based and often unregulated space of cryptocurrencies. As such, they are in a special position when it comes to responsibility to their customers and the assets for which they provide services. Therefore, when choosing which currencies to back up, lenders lead a delicate dance of accountability, balancing meeting popular demand with adding sustainable, attractive and secure cryptocurrencies.

It’s no surprise that in an emerging industry full of new investors, integrating a lender’s assets is often seen as an endorsement. What tends to be overlooked when companies add new assets to their range of services is that crypto lending is, in fact, a business, and any integration of assets is ultimately a response to the problem. demand – a good market opportunity that generates earnings for businesses and customers alike. Perhaps this is because lenders are influential entities in a space that historically lacks the institutional seal of approval and looks for it through the pioneering companies that are shaping the industry.

Madeleine Hristova is responsible for public relations at Nexo. With her penchant for writing and her natural curiosity for anything technically complex and equipped to cause ripples in incumbent industries, she began working as a copywriter in the crypto industry before migrating to the new one. crypto communication space.

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